Indeed: "I mean, for fuck’s sake. Who are these guys? [...] One could just as easily say “If I had two hours a day to market my blog, it probably means I’m missing two hours of sleep, and that’s what I would use it for.” Because, well. That’s what I would use it for." The problem with marketing is twofold:
  1. It kind of works.
  2. It sucks your soul dry, which in turn limits its effectiveness.
# Oct 20, 2007